Issue 2026-09 / September 2026

September, counted.

One page, real numbers, both databases read on 7 September. Where a number is missing it says so, because a guessed number is worse than none.

+83 people, +1 payer.
250
people using a brick
+88 (54%) vs 30 Jul
Aurafy 245 + Samlify 5
2
paying customers
+1 (100%) vs 30 Jul
Aurafy: a founding member since May, and $28 a month since 18 Aug
28
Aurafy MRR, $
+28 vs Jul
the $28 monthly plan; the founding member's price is not in the database
0
Samlify MRR, kr
no change vs Aug
2 plans set by hand (one is ours), 0 through Stripe
7
waiting for Samlify
first time counted
0
campaigns run
no change vs Aug
the playbook is written, the log is empty
Counted 2026-09-07 from both production databases. No estimates on this page.

aurafy

245people +83 (51%) since 30 Jul

Shipped

  • A second paying customer, $28 a month, since 18 August. 69 signups in the last 30 days.
  • Activation fixed: 56% of new users log a real trade, up from about 15% in June.
  • Prop firm rule tracking, screen recording and backtesting all live.

Broke, or is broken

  • Two payers against 245 users. 8 upgrade clicks all time, so almost nobody is asked.
  • The price fails its own channel test: Meta ads need $59 a month at 4% churn; the new plan is $28.

Next month

  • Price toward $59, free tier to a trial. $28 survives only if churn stays under 1.9%.
  • Meta ads account set up and tested before a single dollar goes in.
  • First campaign logged, with venue, angle, signups and payers.

samlify

5people

Shipped

  • The letter answers with the customer's own prices on it and asks before it sends.
  • Templates catalogue with Driver dispatch, six readiness checks per job.
  • Microsoft connector wired end to end.

Broke, or is broken

  • Live at samlify.com and nobody outside can log in yet. No email provider on the account.
  • Three price tiers in the code, two plans set by hand, zero paid through Stripe.

Next month

  • Open the door: a stranger signs up unaided.
  • One tier quoted to the pilot, the other two kept for later.
  • The nine warm introductions, worked, in one room.

28creation

Shipped

  • 28creation.com live: a press, a five station line, a wall, the zoom out.
  • The six rules at /factory/, with the price each channel forces.
  • This list, and this issue.

Next month

  • An email provider, so this reaches an inbox and not only a URL.
  • Revenue per month from both products as a query, not a typed number.

Two bricks laid, one curing. Same six rules next month.

Get next month's numbers